L.U.C Qualité Fleurier
Chopard reaffirms its commitment to the values of Haute Horlogerie promoted by the Fleurier Quality Foundation with a new timepiece certified in accordance with the specifications of this independent institution, known as the most demanding in its field. This L.U.C Qualité Fleurier model is the first watch to be awarded this label since Chopard became the sole custodian of the Foundation in 2022. It is also the first in the L.U.C Qualité Fleurier family to be crafted in Lucent Steel™ – Chopard's alloy featuring exclusive properties and produced with a recycling rate of at least 80%.
A blend of heritage and modernity
In the midst of the 1990s, when traditional watchmaking was striving to recover from the sweeping influence of the quartz crisis, Chopard Co-President, Karl-Friedrich Scheufele created a workshop responsible for developing the first in-house calibre to pay tribute to the legacy of the Maison's founder, Louis-Ulysse Chopard. Named L.U.C 96.01-L, the automatic micro-rotor movement, versatile and unrivalled at the time, marked the birth of Chopard Manufacture and the L.U.C. luxury watch collection.
