The timeless elegance of Longines’ watches is achieved through a skilled balance between refinement and classical design. The brand’s timepieces take their inspiration from its history, rich in technical and stylistic daring. For example, the company took into account the refinements of the Art Deco movement in the design of its tonneau, oval and rectangular movements used in watches that boasted a beauty typical of this sophisticated era. This continuous awareness has marked Longines’s watch collections and helped forge the image of elegance that the brand still enjoys today. Incidentally, Longines has received several prizes for the sleek lines of its designs. The creation of Longines’ timepieces is thus inspired by continual technical innovation aimed at achieving a beauty that will always guarantee elegance. Today, the elegant aspect of its lines is exemplified in the Longines PrimaLuna, the Longines DolceVita and the La Grande Classique de Longines collections.
Longines – famous for the elegance of its timepieces – is a member of the Swatch Group Ltd, the world’s leading manufacturer of horological products. The brand known by its winged hourglass logo now has outlets in over 140 countries.
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